take note từ coroference của anh Hiếu Nguyễn (hieu.tv)
#coroference – Product Management for Managers – YouTube
Product Management (for Managers)
- Expectation bar
Set ngưỡng kỳ vọng cao => dù làm tốt vẫn không đủ hài lòng
Disclaim:
Management is not one size fit all
take as base knowledge
verified experience kinh nghiệm thực thế
TRAINING:
physical product: giày, đồng hồ
service product: cà phê, dịch vụ
digital product: application
physical & digital product: kết hợp cả physical & digital & services
HOW
How to build a product (the right way)?
Product Management Tower – 13 layer, vd airbnb
L1: Target Market
thị trường mục tiêu muốn hướng đến =>
(1) expetise của chúng ta và (2) độ lớn của market
đưa ra solution để giải quyết vấn đề
L2:
L3:
How to structure a product team?
How to define an effective
WHAT
What is a product?
What is User Experience Design?
What is Ul & Ul Design?
WHY
Why Product Management is important?
Why make things so complicated?
Why Top-Down model is bad?
Why silo model is not effective?
WHO
Why Product Management is important?
Why make things so complicated?
Why Top-Down model is bad?
Why silo model is not effective?
